OpenText Report Raises Awareness for Consumer Digital Life Protection as Privacy Concerns Increase with Generative AI Use
As generative AI usage becomes more widespread, two-thirds of respondents expressed concern about AI systems collecting their data
As artificial intelligence becomes more integrated into our daily lives, it's crucial for consumers to stay informed about its implications for privacy and data security. According to the
"The accessibility of generative AI has transformed how people engage with new technology in their personal and work lives," said
Findings from the survey include:
More consumers rely on generative AI as widespread use grows, but privacy concerns remain.
- Generative AI usage is common, with 39% of respondents using AI at least weekly, and almost half (46%) are using it regularly. Text generation tools like ChatGPT dominate, with 62% ranking them as the most frequently used AI tool.
- Generative AI use varies by age. Only 22% of respondents aged 20-30 and 25% of those aged 31-40 have never used generative AI, compared to 41% of respondents aged 41-50.
- AI usage is expected to grow: Over half (56%) expect to increase AI usage in the next year, while nearly two-thirds (63%) expect growth in five years. Yet, 20% of respondents aged 41 to 50 years old don't use generative AI tools and never will.
- However, concerns about AI's impact on privacy are significant: 90% of respondents are concerned or neutral about AI systems collecting their data, with two-thirds expressing concern.
Privacy tools and settings to protect data collection from generative AI systems are used more in personal life than in the workplace.
- When asked if they have taken steps or used privacy tools and settings to protect personal information when using generative AI, 43% of respondents reported using privacy tools and settings, 32% are considering it, 16% do not know how to protect their information, and 9% do not and are not concerned.
- Privacy tools and settings are underutilized at work: Only 27% of employed respondents use privacy tools and settings to protect workplace information when using generative AI.
- For those who do use privacy tools and settings in the workplace, the most popular tools include password managers (64%), antivirus software (63%), VPNs (62%), ad blockers (61%), and identity theft protection (57%).
- Personal protection is higher: 76% use strong, unique passwords, 69% regularly update software, and 64% use two-factor authentication to safeguard their data.
Parents are worried about their children's AI use. Over three-quarters of parents (77%) are concerned about their children's privacy when using generative AI tools.
- About half (49%) of parents are very concerned, and only 8% are not concerned.
- A majority of parents (52%) monitor their children's activity when using AI, while others rely on parental controls (50%) or educate their children on privacy (45%).
- Generative AI has quickly become a concern for most parents, even surpassing video game use for some. When generative AI systems are compared to video games for collecting and using their children's personal data, 85% of parents are more concerned about generative AI or equally concerned about generative AI than video games.
To learn more about the findings of
Survey Methodology
Webroot polled 1,014 consumers in the
About OpenText Cybersecurity
OpenText Cybersecurity provides comprehensive security solutions for companies and partners of all sizes.
OpenText Cybersecurity provides comprehensive security solutions for companies and partners of all sizes. From prevention, detection and response to recovery, investigation and compliance, our unified/end-to-end platform helps customers build cyber resilience via a holistic security portfolio. Powered by actionable insights from our real-time and contextual threat intelligence, OpenText Cybersecurity customers benefit from high efficacy products, a compliant experience and simplified security to help manage business risk.
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