Dolby Vision and Dolby Atmos to Power Telemundo's FIFA World Cup 2026™ Coverage on Peacock, a Streaming First
Telemundo's live Spanish-language coverage will stream in Dolby Vision and Dolby Atmos with Dolby AC-4, marking an expansion of immersive live sports experiences on Peacock
NBCUniversal and Dolby have spent a decade together pushing the boundaries of live sports. This latest collaboration went even deeper. Over a year of joint engineering, the two teams worked to fine-tune the way Peacock brings Dolby Vision to live sports, combining Dolby's latest streaming tools with NBCUniversal's expertise in native HDR production. From the moment the signal leaves the pitch, every frame is purposely designed to deliver an astonishing picture.
This also marks the first commercial deployment of Dolby AC-4 by a video streamer. Dolby AC-4 delivers crystal-clear sound with up to 50% greater efficiency than traditional codecs, enabling the ability to deliver Dolby Atmos at the highest possible fidelity.
"There is no bigger stage in sports, and now Peacock viewers will experience every moment the way it was meant to be seen and heard," said
"As the leader in live sports streaming, Peacock is known for our unmatched reliability and quality," said
Together, Dolby Vision and Dolby Atmos transform sports from something you watch into something you feel. Dolby Vision reveals every detail of the action with lifelike colors, sharp contrast, and richer depth – from the tears of joy on a goalkeeper's face to the grass stains on a striker's kit. Dolby Atmos delivers an immersive, multi-dimensional sound experience that puts you in the stadium: the roar of 80,000 fans, the metallic clang of the ball striking the goal post, the eruption of "GOAL!" after a big play. Dolby AC-4 will also provide streamers with the option to further enhance viewing experiences through dialogue enhancement and audio personalization. Watching sports in Dolby is the closest thing to being there.
About Peacock:
Peacock is the streaming home of NBCUniversal, one of the world's leading media and entertainment companies. Fans can stream thousands of hours of culture-defining entertainment, sports and news, including current seasons of
About Dolby:
Dolby Laboratories
(NYSE: DLB) is a world leader in immersive entertainment. From movies and TV, to music, sports, gaming, and beyond, Dolby transforms the science of sight and sound into spectacular experiences for billions of people worldwide across all their favorite devices. We partner with artists, storytellers, and the brands you love to transform entertainment and digital experiences through groundbreaking innovations like Dolby Atmos, Dolby Vision, DolbyCinema, and Dolby OptiView.
Dolby, Dolby Vision, Dolby Atmos, and the double-D symbol are trademarks or registered trademarks of Dolby Laboratories Licensing Corporation in the United States and/or other countries. Other trademarks are the property of their respective owners.
Media Contacts:
Dolby
Cairon "Jamie" Armstrong
Cairon.Armstrong@dolby.com
Peacock
Sophie Sieck
Sophie.Sieck@nbcuni.com
Telemundo
Melissa Lopez
Melissa.Lopez1@nbcuni.com
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SOURCE Dolby Laboratories, Inc.